Thursday, 16 March 2017

Are you shifting to digital publishing platforms for your publishing needs

Mobile and social are the two words taking the world by the storm today.  In fact every industry is gaining benefits from these buzz words. Conventional websites are increasingly taking a backseat to mobile apps and social networks that deliver fast, better experience. A growing array of mobile distribution platforms and resources have emerged that help publishers prepare and deliver customized content.

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Many big players dealing in education and other sectors have embraced digital publishing platforms as they are handy digital publishing tools.  The problem these tools are solving is not just user experience, but most importantly, they have no choice but to have a presence where most of their users are spending most of their time. The shift to mobile distribution platforms amplifies all the problems of the open web-slow loads, bad ads, and bad user experience. They provide benefits to all parties involved. The users get instant access to content in a format that loads quicker. It helps publishers gain access to new and potentially large audiences.

Mobile distribution platforms are simple to use. With little research and help, you create, circulate and sell your content through these platforms. They have a number of user-friendly features to enhance user-experience.  Publishers can also analyze the effectiveness using the analytics. Analyzing the usage trends help in making robust business decisions.

Read More at:  http://www.magicsw.com              

Wednesday, 15 February 2017

E-Learning Myths Busted

As the world is gradually shifting from traditional classroom to a more connected, global learning network, the term e-learning is gaining recognition all over the world. However, for many people, the fear of the unknown still clouds their vision, and they still view e-learning as an alien concept. Many still look at e-learning with a mixture of worry and trepidation, since most people are not fully aware of its benefits. As with any other nascent idea or concept, e-learning is also underscored by countless myths, which make it hard for newbies to experience virtual learning. The sooner these myths are debunked, the earlier e-learning will attract more people. Here are a few myths that are completely untrue about e-learning:

E-Learning is only about technology

This is a common yet one of the inaccurate myths. The primary objective of e-learning is the transmission of knowledge, concepts, and ideas around a central theme. In this case, technology takes a backseat. It only exists to facilitate the learning process for a student, which means that it acts only as a conduit for the learning process. The content determines how effective and interesting a course is, and addresses the “why’” and “what” of the same for students. In simpler words, technology is concerned with the “how” to present concepts, and doesn’t really have much to do with the “what” of the content. Therefore, the more compelling the content of a course is, the more likely are the chances of people wanting to take up that course. Additionally, the content of an e-learning course is often far more superior than that of a traditional, instructor-led course. Some of these e-courses also offer certifications.

Teachers will be replaced

It is fairly understandable as to why this myth exists in the first place – it could be hard to understand why a teacher is needed at all for a course that is delivered online. Although, it is also worth mentioning that a traditional teacher’s role has now undergone a sea of change along with the various teaching methods. Today, in terms of e-learning, a teacher is expected and required to facilitate online sessions, provide online coaching, guidance, and feedback to students, with the help of video chat and email to understand the needs of students. Another facet of e-learning is something called blended learning, which ensures that teachers are not replaced. Blended learning, as the name goes, aids the blending of teachers with e-learning methods to provide a well-rounded learning experience to students.

E-Learning is impersonal

Today, students all over the world are not only studying, they’re also participating in extra-curricular activities, taking up jobs, gaining work experience, and much more. Amidst the plethora of these activities, these students still feel the need to learn an important skill set, but simply do not have the time to attend another class. In such a case, they turn to e-learning, which is a convenient way to acquire other skills. In any case, e-learning is far from impersonal. On the contrary, it seems to be bringing together like minded students from all over the world. With e-learning, students are collaborating with each other using social networks, and the global scale of the e-learning effort is coming to fruition.